Corporate Strategic Planning

Corporate strategic planning is the process of devising a plan of offensive and defensive actions intended to secure licensing, permits and the goals of our clients, maintaining and building competitive advantages over the competition.

In our years of experience we have concluded that for a strategy to be successfully implemented, it must be linked and aligned to all aspects of operations through a method that addresses risks, manages financial constraints and adheres to an ever increasingly complex maze of legal and regulatory requirements.

Regardless of your organization’s size, industry or business model – strategic planning and well-executed implementation play critical roles in establishing and maintaining long-term growth and profitability.

When developing a strategy that is effective the formulation and planning must consist of the following:

  • An assessment of the company’s current position
  • An identification of the company’s desired position
  • An evaluation of the strategic aperture between the two and the perilous issues to be resolved in order to close the gap
  • A formulation of strategies and action steps to resolve the issues

Evaluate, Set Goals & Develop the Plan

  • The goal must be specific.
    • The more specific the goal is the more realistic it will become.
  • The goal must be measurable.
    • There must be a plan to measure progress towards the goal, and the goal’s achievement.
  • The goal must be targeted and evaluated.
    • Will the goal yield the desired outcomes?
    • Will the goal accomplish the mission of the business?
  • The goal must be time specific.
    • Assigning a deadline to reach a goal is critical.
    • The objective’s direction and speed is driven by the time lines.
    • Accountability for achieving the goal is significantly enhanced when it is linked to a deadline.

Knowing where your business is, and then determining where it wants to go, and how it will get there is defined as a “Strategic Plan”.

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